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& Nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - brand observation] December 7 morning news, in countries football team is for next year's World Cup in Brazil started competing at the same time, another to compete for the global "hegemony," the battle is soccer field external expansion, and the two sides are fighting Nike and Adidas. In the next round of the battle the two sides, the two companies compete for the goal of the world's largest sports brand. Currently, Nike in the global sporting goods market occupies 14.6% share, while Adidas occupy 11.4% of the share; in the European market, Adidas name position holding his head, but the gap with Nike, which is between the German company reduced. According to data Euromonitor International (Euromonitor) released data show that in 2012 the share in Western Europe Adidas sporting goods market share of 13.2%, while Nike's share was 12.4%. German s Retro jordans for sale porting goods retailer's marketing head Sport2000 Hans Auer door Plantinga (Hans Allmendinger) said:?. "The situation is difficult to forecast what will be next year's Adidas certainly are struggling trying to recover the lost ground, but Nike, The company also will not sit on our laurels. " In the past 40 years time, Adidas has been associated with football are inextricably linked. This company has some powerful partners, which makes it a challenge coming well prepared to fight. Adidas and famous German football club Bayern (official microblogging data) Munich has a close working relationship, holds 9% stake in the latter; in addition, also has a close relationship between the company and FIFA. Adidas had earlier predicted that in 2014 its soccer-related sales will be more than 2 billion euros (US $ 2.7 billion), its goal is to group sales in 2015 will increase to 17 billion euros (about $ 23 billio Cheap jordans online air jordan 11 blackout for sale n). Meanwhile, Nike is headquartered in the United States until 1994 before entering the football market. However, the company has formed a football club with a number of important partnerships, such as the Premier League (microblogging topics) champions Manchester United (microblogging) and the like. Nike did not make forecasts for individual sports category, but the company expects that by 2015, the Group's highest sales will reach 30 billion euros (about 41.1 billion US dollars). This means that, Nike thinks he can get enough strong performance during the World Cup, thus expanding the global market lead, while there may also defeated rivals in as Adidas "home" in the European market. In the first fiscal quarter ended August 31, the Nike's European sales grew 8%; the same period, Adidas sales in Europe are down by 7%. (Chinese shoes Network - the most authoritative and most professional shoe New buy cheap jordans online s Media Partner: shoes famous network & nbsp; global fashion brand network.)In order to celebrate its tenth anniversary of the birth of Free signs of science and technology, the famous sports brand Nike recently released a series of new shoes series, this time to bring this named "Genealogy of Free" limited series. This series contains a total of six special color design shoes, was Free 3 Flyknit, Free 2 Run+, Free, Sock Racer, Air Rift, Air and Presto, the design are equipped with a modified Free running shoe sole, continue to provide users with a feeling of running barefoot. 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